Customer Case Study: Island Federal Credit Union reduces attrition by 25% for checking account holders>> Read the case study
BREAKING NEWS
Digital Onboarding grabs $58M to help banks with profitable customer engagement
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Customer Case Study: Island Federal Credit Union reduces attrition by 25% for checking account holders>> Read the case study
BREAKING NEWS
April 3, 2023 – Digital Onboarding, the SaaS company helping more than 100 financial institutions deepen their customer relationships, announced today that the Digital Onboarding adoption platform is now accessible through the Jack HenryTM digital banking platform.
Digital Onboarding leveraged the Banno Digital ToolkitTM, the same set of APIs the Banno Digital PlatformTM is built on, to embed its technology into the digital experiences offered by community and regional financial institutions. Access to Jack Henry’s API, design, and authenticated frameworks has enabled Digital Onboarding to integrate directly into the digital banking platform, providing a seamless banking experience. This integration contributes to Jack Henry’s growing ecosystem of over 850 fintechs, providing approximately 8,000 financial institutions with relevant financial products and services for their account holders.
The Digital Onboarding adoption platform turns account openers into deep and profitable relationships. Messages, personalized microsites, digital banking promotional units, and self-service enrollment tools make adopting account-related services and additional products easy.
Financial institutions that use the Banno Digital Platform can now display Digital Onboarding personalized promotional units and self-service enrollment tools inside digital banking. Customers and members can enroll in direct deposit in seconds, update default payment methods at multiple merchants at once, opt in to receive text messages, and more. Analytics are synchronized whether an account holder completes an action inside digital banking or via a Digital Onboarding personalized microsite. Customers and members are presented with the same next best action inside digital banking and via the Digital Onboarding platform - opening a product, adopting a service, or learning something new.
"Bank and credit union marketers that personalize their messages and deliver them consistently across channels will prevail over institutions that rely on generic marketing,” said Jennifer Packard, Chief Product Officer, Digital Onboarding. “We collaborated with Jack Henry to give institutions that use the Banno Digital Platform the ability to deliver enrollment tools and personalized promotional units that drive product and service adoption. The platform is fully automated, so it always presents customers and members with offers and education that are relevant to where they are in their financial journey.”
The Digital Onboarding adoption platform was named the Salesforce Accelerate Pitch Competition Winner, FIS Fintech Accelerator MVP Award Winner, Mass Challenge Silver Award Winner, and CreditUnion.com’s Innovation Series Winner (Digital).
About Jack Henry & Associates, Inc.®
Jack HenryTM (Nasdaq: JKHY) is a well-rounded financial technology company that strengthens connections between financial institutions and the people and businesses they serve. We are an S&P 500 company that prioritizes openness, collaboration, and user centricity – offering banks and credit unions a vibrant ecosystem of internally developed modern capabilities as well as the ability to integrate with leading fintechs. For more than 45 years, Jack Henry has provided technology solutions to enable clients to innovate faster, strategically differentiate, and successfully compete while serving the evolving needs of their accountholders. We empower approximately 8,000 clients with people-inspired innovation, personal service, and insight-driven solutions that help reduce the barriers to financial health. Additional information is available at www.jackhenry.com.
About Digital Onboarding
The Digital Onboarding adoption platform helps banks and credit unions turn account openers into fully engaged and profitable relationships. With personalized messages, microsites, and self-service enrollment tools, the platform helps people enroll in direct deposit and update default payment methods, adopt eStatements, retrieve account and member numbers, open additional products, and more. For additional information, visit https://www.digitalonboarding.com. For Digital Onboarding media inquiries, contact Laurie McLachlan at laurie@digitalonboarding.com or (617) 921-2916.
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